THE EPILOGUE: Yebo Fresh
A follow-up from Yebo Fresh founder & CEO Jessica Boonstra
In our first ever Epilogue of the DBIA case series, we followed up with CEO Jessica Boonstra to learn what happened next in her company's journey to deliver fast moving consumer goods (FMCGs) to more informal retailers in South Africa. Spoiler: Yebo Fresh now has a lot more orders to fill.
Before you listen
Listen to The Dilemma podcast with Jessica where she discusses the roadblocks Yebo Fresh has been navigating as a young logistics company. And check out the intro blog, Meet Yebo Fresh, for brief background about the company's business model and informal retail in South Africa.
More Podcasts
Next in the Yebo Fresh Case
|
|
|
|
